Algofy Outdoors

The Challenge

Algofy Outdoors wanted to present itself as a credible, energetic marketing partner for emerging outdoor brands. Its website needed a clearer structure and a visual tone that would speak directly to that audience.

The Approach

I reorganised the content in a sitemap, developed wireframes and a high-fidelity Adobe XD prototype, and tested navigation with several people. After refinement, I handed the design to a Webflow developer for implementation.

The Result

A focused website design and tested prototype with clearer content paths and a more distinctive outdoor-industry positioning. Development was handled separately by a partner.