ImmoCheckout

The Challenge

ImmoCheckout combines property, media and process management with CMS and CRM capabilities. The challenge was to make this technically complex SaaS platform understandable and usable across interconnected real-estate sales and rental workflows.

The Approach

I worked closely with the founders, CTO and development team on UX and UI design. Using personas, user stories and collaborative ideation, we structured workflows, explored features and translated complex process logic into clearer interfaces.

The Result

A more coherent product experience with clearer structures and workflows. The design makes the platform's broad functionality easier to navigate while providing a foundation for further product development.